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John Chow dot com is a blog that helps you make money online. He is offering to link to your blog if you review his blog.
From his site (this is good info, so I am reposting it.)
The Importance Of The Anchor Text
This post is also a lesson on the importance of linking with keywords or phases. In the Evil Nintendo Wii Blog Contest, I asked people to link to me using “root of all evil.” If you do a Google search for that phrase, you’ll see I am now ranked number three, just behind Wikipedia and RootOfAllEvil.com.
While it’s fun to rank for root of all evil, not many people search for that phase. However, according to the Overture keyword selector tool, there are over 44,000 searches every month for make money online. If I can get on page one of Google for that phrase, it would mean a flood of new traffic.
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